IndiGo, Mahindra & Mahindra and 6E

6E vs 6e: IndiGo, Mahindra Electric battle it out over a trademark
As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts feel there are too many nuances.
Mahindra Vs IndiGo Feud Update: BE 6e Now Renamed To BE 6
With no sign of the ongoing dispute settlement between Mahindra and IndiGo, the Mahindra BE 6e has been renamed BE 6. The SUV manufacturer also said it will continue to fight IndiGo to secure the BE 6
Mahindra BE 6e renamed as 'BE 6' after IndiGo objects to trademark
Mahindra will temporarily rename its new electric SUV, the 'BE 6e' to 'BE 6', following IndiGo Airlines objection to the trademark. However, the carmaker will challenge the claim in court.Mahindra recently
Mahindra renames BE 6e SUV after IndiGo’s 6E trademark row, plans to contest in court
For now, the newly unveiled SUV will be sold as the BE 6. Mahindra revealed the BE 6e at the end of November 2023 as part of its "born electric" lineup. Deliveries are set to begin in late February or early March 2025,
India's IndiGo sues Mahindra in fight over use of '6E' branding
Indian Mahindra and Mahindra on Tuesday said it is in talks to resolve a dispute with the country's biggest airline IndiGo which has filed a court challenge against the use of its call sign "6e" in the automaker's new electric vehicle offering.
Mahindra Renames BE 6e SUV Amidst Conflict With IndiGo, Here's What The Carmaker Said
The carmaker argued that it is using the ‘BE 6e’ brand, and not the standalone ‘6E’ which is used by IndiGo flights, says it didn’t enjoy being in a ‘distracting and unnecessary conflict’
Everything We Loved About Mahindra BE 6e Electric SUV After Driving It
With many first-in-segment features, Mahindra BE 6e Electric SUV is one of its kind offering incredible VFM quotient for the price.
IndiGo takes Mahindra to court over use of '6e' name
IndiGo has filed a trademark infringement suit against Mahindra Electric Automobile, objecting to the latter naming its upcoming EV as BE 6.
Court accepts Mahindra's undertaking to drop '6E' amid tussle with Indigo
Mahindra agrees to rebrand its electric SUV, but maintains it will challenge IndiGo's claims; next hearing in the case in April 2025
Mahindra won’t use 6E mark for its EV until IndiGo case is disposed, submits undertaking
On the back of Mahindra renaming its SUV BE 6, the Delhi High Court has disposed of the application for interim orders and adjourned the case to April 2025 for final hearing, according to a Bar and Bench report.
Delhi High Court accepts Mahindra’s undertaking to halt ‘6E’ use for new EV pending trial
After accepting the undertaking, the court disposed of IndiGo’s plea for interim relief, issued summons to Mahindra, and ...
Hindustan Times on MSN2d
Mahindra BE 6e renamed after IndiGo row: 5 times car names struck the wrong chord
Naming a car can be tricky. From copyright infringements to varying cultural and lingual interpretations, it can be a marketing genius or disaster.
ABC571d
Notre Dame Stadium first outdoor college venue with Wi-Fi 6E
The University of Notre Dame announced on Tuesday that Notre Dame Stadium is the first outdoor college venue to implement Wi-Fi 6E, just in time for the Dec. 20 College Football Playoff game against ...
Car Trade India on MSN2d
Mahindra BE 6e temporarily renamed to BE 6
A few weeks ago, Mahindra launched two of its born-electric vehicles, the XEV 9e and the BE 6e, with starting prices of Rs.
Mahindra's BE 6e, XEV 9e set new standards in electric cars
Many are in race to manufacture electric cars and SUVs, but Mahindra was playing the ball quietly. Now, they have hit it out ...