Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Amazon's new "Buy For Me" feature represents a stunning departure ...

Summary: The e-commerce giant Amazon has started testing a new feature called ‘Buy for Me’, which uses agentic AI to buy products from other online retailers on your behalf. The new feature is live in ...

Lisa joined CNET after more than 20 years as a reporter and editor. Her coverage of AI ranged from a hands-on with OpenAI's empathetic Advanced Voice Mode to in-depth explainers on LLMs, ...

Amazon has started testing another AI-powered feature called "Buy for Me," which allows the e-commerce company to make purchases for you from other websites. Specifically, from the actual website of a ...

The Amazon Shopping app is rolling out a new feature in beta. The Buy for Me tool will let you buy items from other retail stores right on the app. This feature uses AI to purchase the item from the ...

The future of online shopping on Amazon is going to be heavily dependent on AI. Early in 2025, the company pushed its Rufus AI agent to spill product information and help users find the right items. A ...

I don't know about you, but I'm tired of the ChatGPT images that have taken over the web for the better part of a week. OpenAI revealed that 130 million ChatGPT users created around 700 million AI ...

Amazon is starting to test a new AI shopping agent, a feature it calls “Buy for Me,” with a subset of users, the company announced in a blog post Thursday. If Amazon doesn’t sell something that users ...

Amazon doesn’t want other companies’ AI agents shopping on its site. But Amazon is sending its own AI agents out to other companies’ websites to make purchases, sometimes of old or out of stock ...

Amazon new Help Me Decide tool uses AI to assist customers deciding between similar products. (Image courtesy Amazon) Amazon has long been known as the Everything Store, and while the platform’s wide ...