(Reuters) - Duracell has failed in its effort to dismiss a lawsuit claiming it violated Energizer Holdings Inc's (ENR.N) trademark rights by using a pink bunny on battery packages that closely ...
BETHEL — Two of the biggest battery makers in the country are about to fight over a pink bunny. The iconic Energizer Bunny, known by generations of consumers as the drum-banging stuffed toy that keeps ...
Battery-maker Duracell has announced plans to ramp up its use of the world famous drum-beating Duracell bunny in an attempt to take market share from its leading rival Energizer. The company is aiming ...
Duracell’s famous bunny will serve as a fitting symbol for the brand’s new sponsorship of the 2016 Great Run Series. The Berkshire Hathaway-owned battery company will sponsor the UK running series ...