Over recent years, Fujifilm has changed the landscape of digital medium format photography. It has made digital medium format photography a more accessible and viable option for both professional and ...

VALHALLA, N.Y., March 20, 2025 (GLOBE NEWSWIRE) -- FUJIFILM North America Corporation today announced the launch of its “FUJIFILM GFX100RF” (GFX100RF) mirrorless digital camera. GFX100RF is the first ...

VALHALLA, N.Y., May 24, 2023 (GLOBE NEWSWIRE) -- FUJIFILM North America Corporation today announced the launch of “FUJIFILM XApp” Smartphone App (XApp)[1], designed for use with Fujifilm’s applicable ...

It's only been a few short years since Fujifilm began its journey to push its own vision of exactly what a medium format camera should be. After decades of medium format being large, boxy, and heavy ...

Today at its X Summit Prime 2021 event, Fujifilm announced the GFX 50SII, an update to the company’s existing 50-megapixel medium format camera, the GFX 50S, which currently sells for $5,499, meaning ...

Dan Seifert is an editor overseeing The Verge’s product reviews and service journalism programs. Dan has covered the technology world for over a decade at The Verge. The most interesting piece of ...

“The world just does not fit conveniently into the format of a 35mm camera.” With this quote from W. Eugene Smith, Fujifilm today announces its new GFX camera system, which is built around a massive ...

Forbes contributors publish independent expert analyses and insights. Technology journalist specializing in audio, computing and Apple Macs. In a bold move at Photokina, Cologne – the world’s leading ...

Fujifilm has decided to make a big announcement at Photokina ... medium format big, in fact. The firm has revealed it's entering the medium format market with a new mirrorless camera system, GFX. The ...