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Forbes contributors publish independent expert analyses and insights. I cover the intersection of sports and money. He has tried to protect his rights in "JEAH" by filing a trademark application with ...

And Compton rapper MC Eiht, who claims he was using the word long before the Olympic swimmer decided to adopt the lingo, isn’t about to keep quiet about the alleged injustice. “Why try and trademark ...

This story is free to read because readers choose to support LAist. If you find value in independent local reporting, make a donation to power our newsroom today. Olympic swimmer and reality TV ...

Ryan Lochte hasn't trademarked the word "Jeah" yet, according to an electronic search within the US Patent and Trademark Office, but he might want to do so soon. Vaguely reminiscent of the colorful ...

Olympic stud Ryan Lochte is trademarking his made-up catchphrase that no one – possibly even him – really understands. Lochte plans to use the wacky word “Jeah” on T-shirts, hats, water bottles, ...

After watching the Olympics and listening to all the buzz surrounding the London Games, it is my understanding that Ryan Lochte has very few problems with the ladies. It is also my understanding that ...

(CN) - Swimmer and Olympic champion Ryan Lochte wants the United States to trademark his catchphrase "Jeah." Lochte told the U.S. Patent and Trademark Office earlier this month that he wants to market ...

Who knows if anyone would have capitalized on it, but Olympic swimmer Ryan Lochte wants to own the catchphrase he created. Lochte trademarked the phrase "Jeah" on Aug. 1, according to a filing with ...

If the preceding sentence makes no sense to you whatsoever, then you might want to watch the following extended trailer for E!'s upcoming celebreality series What Would Ryan Lochte Do? Actually, you ...

As if Ryan Lochte's gold medals and sponsorships deals aren't earning him enough, the swimming star is cashing in on his most famous catchphrase by trademarking the word 'jeah'. Known for his rock ...