A new Skift ranking of 14 hotel groups measures how many loyalty program members each company has relative to their inventory ...
Not all hotel loyalty programs are created equal. Here are the brands that don't stack up, whether due to lack of options, ...
Cava launches tiered loyalty program with industry-first "status matching." Guests can jump to top Sun tier by showing ...
There’s a legal saying that “bad facts make bad law.” Right now, crypto needs better facts. If crypto wants to resonate with policymakers, we should deemphasize the facts and narratives that threaten ...
Loyalty programs are an essential part of businesses’ efforts to retain customers and increase engagement. However, as we move into the era of Web 3.0, there is an opportunity to revolutionize these ...
For quick-service restaurants, loyalty programs are no longer a nice-to-have; they are essential tools to keep customers coming back. As consumer expectations evolve, it’s crucial for QSRs to rethink ...
Loyalty programs are a proven way to drive retention and boost customer lifetime value (CLV). Even in 2023, despite digital-age distractions, the lifetime value (LTV) of loyalty program members is ...
Sure, points and coupons are great, but today’s consumers are expecting far more from branded loyalty programs. While dollar savings may be top-of-mind for many shoppers today, “value” can have a very ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Question of the day: How do you navigate the world of loyalty programs, reward systems, ...
Cathay Pacific has detailed some significant changes to its Cathay rewards program, which usually signals bad news for passengers. However, Cathay’s update is mostly great. “We are evolving the Cathay ...
McDonald’s first loyalty program in brand history will launch July 8 in restaurants nationwide. Like most loyalty programs, MyMcDonald’s Rewards will allow customers to earn points on each order and ...
Many travelers are a member of at least one airline frequent flyer program — and lots are members of multiple airline loyalty programs. And the membership numbers keep growing, as well as the ...