What’s in a logo? Put simply, it’s a graphic design branded to identify a company. But these days, there’s often more to a logo than meets the eye. Dynamic design is one of the hottest design trends ...

Opinions expressed by Entrepreneur contributors are their own. Mention the terms ‘brand’ or ‘branding’; most non-marketers will think of iconic logos. Brands like Coca-Cola or Apple may come to mind, ...

Opinions expressed by Entrepreneur contributors are their own. Your company’s logo is the visual figurehead of your brand, so it’s important to get it right. Whether intentional or not, every detail ...