To sell more performance parts, Scott Crouch of Flatirons Subaru in Boulder, Colo., created a loyal following of customers, online and local. The dealership generates buzz by sponsoring Jon Cooley, ...

Tudor was lucky enough to be in Wales just as Sebastien Loeb was securing his 8th World Rally Championship title during Wales Rally GB 2011 and wrote a guest blog for ITV News covering the rally ...

The Subaru Crosstrek is already more off-road capable than you'd expect—certainly more so than your typical small, car-based crossover. But say you want more; Crawford Performance has you covered, ...

A carbon-fueled race car, wild yellow show models, and a manual mystery hatch headline Subaru's 2026 Tokyo Auto Salon preview ...

Although Subaru has been a bit late to embrace fully electric motoring, the brand isn’t showing any signs of turning its back on its racing and rally heritage in the shift. For evidence of that, look ...

Subaru’s idea of updating the Crosstrek is dropping a bigger, 2.5-liter flat-four engine in the engine bay. American tuner Crawford Performance has other plans for the city-friendly crossover. It ...

Kept under wraps until today, Subaru used the 2009 SEMA Show to showcase the tuning possibilities for the new 2010 Legacy with a VIP-styled Legacy 2.5GT. In true Japanese VIP fashion, this Legacy ...

Subaru fans have grown used to poring over patent chatter for hints about what might be coming to the WRX, BRZ, and other performance models, but the latest wave of speculation around active ...

Subaru has done a really excellent job of making concept cars over the course of the last few years. Remember the original concept for the current-generation WRX? Supremely fantastic. The Subaru ...

The Subaru STI Performance Concept shown at the 2015 New York auto show hints at what a Subaru BRZ STI coupe could be if the Japanese automaker approves a top-spec model for production --especially if ...

TOKYO -- Subaru aims to further boost profits on booming U.S. sales by expanding its STI performance line. To fuel interest in the tuner packages and special editions, Subaru debuted an STI ...