Skateboarders and gamers alike are gearing up as Vans World 2 launches on Roblox, offering a fresh set of virtual thrills and skate challenges. Developed in collaboration with The Gang, known for ...
Roblox Vans World is an immersive virtual universe curated by the lifestyle brand Vans. You can explore large skate sites in an "Off The Wall" experience, learning and discovering new tricks while ...
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Vans is building off the success of its initial Roblox ...
The final week of October announced itself to the Roblox Vans World community by kicking off a special Halloween event. Players can take part in various quests to collect exclusive accessories, items, ...
The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date. Vans World has surpassed 100m visitors since its 2021 launch / Credit: Vans ...
Over the last several months, Sony Music Entertainment, BMG, Warner Bros., Hasbro, and even Gucci have all joined forces with Roblox. The platform has exploded during the pandemic, as the world’s ...
Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground inside the gaming world. Inspired by the brand’s locations such as House of Vans and other skate parks ...
Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...
Vans is building off the success of its initial Roblox activation with the launch of Vans World 2, according to information shared with Marketing Dive. Visitors to the digital space have the ...