NEW YORK—The media measurement company VideoAmp has announced VXP, aka VideoAmp Cross Screen Planner. It is billing the offering as a first-of-its-kind media planning solution that leverages publisher ...

Horizon Media first to leverage integration across national TV buys This partnership expansion addresses the advertising landscape’s growing demand for innovative data offerings to measure performance ...

VideoAmp, the media performance platform, today announced an AI-powered reporting experience that lets media buyers and sellers interrogate VideoAmp's census-level campaign measurement in plain ...

NEW YORK--(BUSINESS WIRE)--Software and data platform, VideoAmp, has acquired media investment optimization provider, Elsy, to further scale and accelerate adoption of its measurement and currency ...

LOS ANGELES--(BUSINESS WIRE)--Advertising measurement, planning, and optimization platform VideoAmp, today announced Nicholas Chakalos has joined their Board of Directors. Chakalos, who joined ...

VideoAmp, the media measurement company, has announced the launch of the next generation of the VideoAmp Platform, encompassing a full suite of APIs and enhanced dashboard experiences for seamless ...

Integration supports guaranteed delivery across all 210 U.S. broadcast markets NEW YORK, March 25, 2026--(BUSINESS WIRE)--VideoAmp, the media performance platform, today announced an integration with ...

VideoAmp and TransUnion said they made a deal to add TransUnion’s TruAudience marketing analytics and attribution information to the VideoAmp viewership measurement platform. The companies said the ...

Add Yahoo as a preferred source to see more of our stories on Google. warner bros. discovery logo Warner Bros. Discovery announced a new audience measurement agreement with VideoAmp to kick off the ...

Video tech startup VideoAmp is on a hiring spree, thanks to a $70 million cash infusion. The round, announced Wednesday, was led by investment bank The Raine Group, which kicked in $50 million. Ankona ...

VideoAmp, the cross-screen video optimization platform, has launched an Advanced Television platform (ATV) aimed at combining the reach of cable TV with the targeting capabilities of digital video.