The advertising ecosystem faces increased legal and regulatory challenges to keep up with change. Updates made to the IAB Diligence Platform on Wednesday aim to help the digital advertising industry ...
This week, many American companies will be one step closer to being legally bound to a set of regulations that will impose substantial costs on American consumers and businesses. No American lawmaker ...
NEW YORK, June 24, 2025 (GLOBE NEWSWIRE) -- Becausal, the leader in Causal AI-based data solutions and audience intelligence for CPG brands and agencies, today ...
“The Role of CAPI in Closing the Outcome Gap for CTV,” recommends that the advertising industry adopt so-called “Conversion ...
The European Union’s General Data Protection Regulation (GDPR) has been in effect since 2018, requiring companies to securely handle users’ personal data. The European Commission (EC) will reportedly ...
The European Commission’s proposed amendments to the General Data Protection Regulation (GDPR) mark the first substantive reworking of the regulation since its enactment, signaling a material shift ...
Seedtag, a global neuro-contextual advertising company, adopted the IAB Diligence Platform, joining more than 100 IAB members to ensure privacy and security, and stay informed on the dozens of privacy ...
Compliance with the long-lamented patchwork of state privacy laws is becoming increasingly unmanageable for companies with multistate operations. In this article, we provide some practical strategies ...
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