"Yellow Pages" is a common term used to describe a business telephone directory. Local phone book publications typically have a business directory in the back, categorized by product type. Along with ...

If you’re not advertising in your local Yellow Pages, you could be missing out on a critical source of leads. Free, if you’re purchasing a line ad. But the cost of display ads varies from city to city ...

Death, taxes, and Yellow Pages. Some things are almost unavoidable for service contractors. As a writer on Yellow Pages issues, I speak with hundreds of small business people, and very few have ...

Aptas, Inc. announced that it has been selected by Dex Media, Inc., the official directory publisher for Qwest Communications that operates under the market brand QwestDex, to provide technology that ...

Stacey Vanek-Smith: And speaking of industries that are having a difficult time, 2008 has been called the worst year ever for newspapers. Advertisers are pulling out, revenue is falling, and layoffs ...

Microsoft wagered an estimated $1 billion of its competitive kitty that it will loudly beat search nemesis Google in both the mobile search and local advertising $50 billion challenge, as I report and ...

This is an advertisement from the yellow pages, until they realised that if you turned it upside down and covered the lady's head and the hand holding the glass, all was not as it seemed. The ...

Before the Internet, if a person needed to obtain a phone number or address for a person or business, he grabbed the phone book and searched for the information. Back then, "Googling" consisted of ...

line or display ads in the Yellow Pages section of your local phone book(s) Don’t think twice about this: You need to be in the Yellow Pages just to let people know you’re a legitimate business and to ...