"You see how I do my makeup for work? Very demure. Very mindful. I don't come to work with a green cut-crease. I don't look like a clown when I go to work. I don't do too much. I'm very mindful ...

See how we're explaining a TikTok trend kindly with context? Very mindful, very demure. The phrase "very mindful, very demure ...

Brands are taking notice of this shift, with phrases like 'very demure, very mindful, very cutesy' becoming the new catchphrase on social media platforms and marketing gold for brands looking to ...

The “very demure, very mindful” bit arrives around the 5:30 mark. Best of Deadline The 2025 Golden Globes Parties & Events Photo Gallery: Red Carpet Rollout ...

The phrase recently went viral on TikTok, where "very demure, very mindful" was used by one TikTok creator to describe the way she presents herself for work. Where did the TikTok demure trend start?

Ralph Fiennes is heading into the new year being very mindful and very demure. Andy Cohen and Anderson Cooper, co-hosts of CNN‘s New Year’s Eve Live With Andy Cohen and Anderson Cooper ...

All it took was one video to go viral. Suddenly, the it-style of the moment is all about quiet chic and tasteful dressing – the idea being not to draw too much attention to yourself with the ...

A Nigerian lady is trending online because of how she conducted herself when some school staff walked into her video while ...

and the viral 'Very demure, very mindful' video. Credit: mstandret / Envato, Islay Erika Bomogao (Instagram), Jools Lebron (Tiktok) Australians spend over $820 million this year to celebrate ...

On Inauguration Day, First Lady Melania Trump wore a custom navy silk ensemble by Adam Lippes, styled with an Eric Javits hat, black gloves, and Manolo Blahnik shoes. Despite the high cost, her ...