ABBA's Björn Ulvaeus is embracing the digital age by collaborating with artificial intelligence to craft a new musical.

Having conquered holograms, ABBA’s Björn Ulvaeus revealed that he’s writing a musical using another cutting edge (and controversial) technology, AI.

UKinbound, a leading travel trade association, returned to the Arabian Travel Market (ATM) last month, hosting the UK stand in collaboration with 16 tourism businesses from across the country. These ...

ABBA member and Pophouse Entertainment founder Björn Ulvaeus took to the stage at the first SXSW London yesterday, 5 June, to discuss topics ranging from creating ABBA Voyage to his co-writing a new ...

Indeed, the new, as yet unnamed and unannounced musical project is being produced by Pophouse Entertainment, the same company ...

"It is like having another songwriter in the room with a huge reference frame," he said during a talk at SXSW London. The ...

"The Future of Entertainment" was the topic in focus for the Swedish singer, songwriter, producer and co-founder of Pophouse ...

One of the members of ABBA, Björn Ulvaeus, is undertaking a new project: creating a musical with the assistance of artificial intelligence. At the age of 80, the artist says that AI isn’t ...