The move speaks to slowing spending by consumers and Apple’s continuing struggles in China, its second-largest market.

A new look is coming to the iPhone 17 Pro display, it’s claimed, which will set it apart from all previous iPhones.

The update remove the 12+ and 17+ age ranges and adds three new ones. Developers are also expected to fill out a new questionnaire about the content of their apps.

"That change has profound implications for our ability to fundraise, mobilize voters, and run digital campaigns," reads a memo from a GOP group.

Apple’s pivot reveals a core truth: real innovation requires knowing whether you’re strength is in being able to dream it, build it, or scale it—and acting accordingly.

The iOS 18.5 update also introduces the option to display a banner using the Back Tap function. Back Tap turns the Apple logo on the back of your iPhone into a usable button that can open your camera, take a screenshot and more when you double- or triple-tap it. And with iOS 18.5, you can make your iPhone display a banner whenever you use Back Tap.

When Apple released the Apple Watch 10, it was a mild disappointment for many, since it was essentially the same design as earlier versions but with upgraded internals. This was despite rumors that some redesigns were coming. Additionally, the Apple Watch 10 launched alone, with the SE and Apple Watch Ultra not receiving upgrades.

Apple introduced a $19.99 per month subscription service that can protect up to three devices in one plan. Here's what to know about the service.

I’ve tested the Whoop MG and Apple Watch Series 10 for over a month. Here’s what you need to know before buying one.

If you're looking to launch a new show, attaching a huge name is a good way to start – but that generally means nabbing a massive actor. Apple just proved that there's another way to build hype, though, by teasing Pluribus, which is the creation of Vince Gilligan, the mind behind Breaking Bad and Better Call Saul.