Created to specifically encourage tourists from Australia, the campaign has been linked to everything from Kiwi immigration ...
The three brands led advertising awareness gains in Malaysia during the month of January, with Watsons’ Chinese New Year ...
Tan takes on an expanded role as CEO of Edelman Singapore, while retaining her leadership of Hong Kong and Taiwan, following ...
“You can’t win, so win," is the provocation offered by Nike’s new ad. Against the rollback (sorry, “sunsetting”) of DEI goals ...
EXCLUSIVE: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs ...
W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip ...
Cheil Worldwide's latest campaign uses AI to match humans with shelter dogs based on looks and personality. Ad Nut is baffled and judging you.
In a true David vs. Goliath battle, nimble independent agencies are defying the "bigger is better" narrative, winning top ...
Bank has been rethinking its $1 billion-a-year spend on advertising and communications to drive consistency and effectiveness ...
Empty innovation is dead, authentic connection is everything. AIA Singapore's chief marketing and healthcare officer unpacks ...
Dentsu has allocated $328 million to rebuild the business in 2025, with a further $295 million to be invested over the next ...