Companies adopt multi-step lead capture forms and dynamic funnels to reduce wasted ad spend and improve lead quality.

For 40 years, school officials supervised two coaches who were banned from ever coaching again after an investigation into ...

Plex is an easy way to stream your own media library on Roku. Just install Plex Media Server on your computer, add the Plex app on your Roku, and sign in so Plex can scan your files, add artwork, and ...

According to the privacy policy, Google will track websites and apps you visit, how long you spend on them, and what you search for. That includes videos, products to buy, and information you enter ...

Say you’re a cyclist training for your first 100-mile century ride. You’re Googling training plans, reading Reddit threads, ...

Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

Ahrefs, a leading marketing platform, today announced the expansion of Brand Radar, its fastest-growing product. Brand Radar now tracks YouTube, TikTok, and ...

Google has confirmed there is a bug with Google Ads dynamic remarketing tracking where the data is not flowing into the reporting. Adesh, from the Google team, responded that the Google "teams are ...

What happened: Health Connect, Google’s backend service for syncing your health apps, is getting a serious glow-up in Android 16. It started back in 2022 as a way to just move data around, but now ...

A new AMOS infostealer campaign is abusing Google search ads to lure users into Grok and ChatGPT conversations that appear to offer “helpful” instructions but ultimately lead to installing the AMOS ...

You want to know which clicks actually lead to sales, but conversion data can be messy, incomplete, or misleading. Shoppers might browse on one device and buy on another, or part of the journey might ...

Google’s own ‘code red’ response to ChatGPT has started paying off. Google’s own ‘code red’ response to ChatGPT has started paying off. is a London-based reporter at The Verge covering all things AI ...