Pricing strategy - HBR
Jul 28, 2025 · Find new ideas and classic advice for global leaders from the world's best business and management experts.
How to Build a Dynamic-Pricing Strategy That Works
Aug 14, 2024 · You can avoid the downsides of dynamic pricing with some basic guardrails, overrides, and communication tactics.
Rethink Your Pricing Strategies Amid Economic Uncertainty
May 28, 2025 · Pricing expert Rafi Mohammed warns against hasty changes to keep customers.
A Step-by-Step Guide to Real-Time Pricing
In today’s fast-paced world of digital retailing, the ability to revise prices swiftly and on a large scale has emerged as a decisive differentiator for companies. Many retailers now track ...
Setting a Pricing Strategy Amid Ever-Changing Tariffs
Apr 23, 2025 · Setting a pricing strategy is never easy, but amidst unpredictable tariffs, global realignments, and recession fears, it’s an even greater high-stakes balancing act.
Expand Your Pricing Paradigm - Harvard Business Review
With inflation high, a global recession possible, and consumers spending carefully, many companies are concerned about preserving profit margins. In this article, pricing consultant Rafi Mohammed ...
How to Build a Better Pricing Strategy - Harvard Business Review
May 1, 2023 · Key topics include: pricing strategy, dynamic pricing, market research, supply and demand, innovation, media, entertainment, professional sports, and the travel and tourism industry.
Dynamic Pricing Doesn’t Have to Alienate Your Customers
May 9, 2024 · Dynamic pricing, the practice of varying prices in response to shifting market conditions, has been in the news a lot recently, and not exactly for good reasons. The British pub chain …
A Quick Guide to Value-Based Pricing - Harvard Business Review
Aug 9, 2016 · In my 15-plus years of working with companies & teaching courses on pricing strategies to MBA students, I have found value-based pricing (also known as “value pricing”) to be the most …
When Cost-Plus Pricing Is a Good Idea - Harvard Business Review
Jul 12, 2018 · Cost-plus pricing is a lot like the romance novel genre, in that it’s widely ridiculed yet tremendously popular. The idea behind cost-plus pricing is straightforward. The seller calculates all ...